Copart Releases New Mobile App for Online Vehicle Auctions
Copart, a global online vehicle auction company, announced the recent launch of its newest version of Copart Mobile, a mobile application where buyers have the opportunity to attend Copart’s patented live auctions and bid from anywhere, anytime from any iOS device.
Released on January 29, 2013, Copart re-launched its iPhone app and added one of the industry’s first iPad-specific apps for download. The clean, new look of Copart Mobile combines an easy-to-use interface with full-screen vehicle images, vehicle dropdown menus, and an innovative live auction bidding experience.
“Copart buyers are showing tremendous interest in our new mobile apps,” said Copart’s CEO, Jay Adair, “especially for our new iPad app, which accounts for more than 30 percent of all of our mobile app traffic. We know how busy our buyers are, so our focus was on making a simple interface that would help save our buyers’ time. Now, buyers have more time to search, bid and win.”
Copart Mobile enables users to search for vehicles from virtually anywhere around the world, displaying search results on a map or in list form. Users can also add items to their watchlist, save searches and bid directly from their iPhone, iPad or iPod Touch. New users can register within the mobile app to save time.
“More than 90% of people who use our new app continue to use it daily,” Adair said. “That is the simplest way to gauge our customer’s satisfaction with our new mobile platform.”
Source: Copart, Inc.
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