Crawford Names New Operating Divisions, Appoints Hoberman CEO of U.S. Operations
Crawford & Company launched a new global operating structure which the company says is designed to accelerate its strategy to deliver an integrated service model and strengthen collaboration across geographies.
Crawford will now operate under two divisions: U.S. Operations and International Operations.
Under the new structure, Mike Hoberman has been promoted to CEO of U.S. Operations, reporting to interim Crawford president and CEO Bruce Swain.
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Hoberman will oversee all U.S. businesses and drive unified execution across Crawford’s largest market.
In parallel, Canada will transition into International Operations under Andrew Bart, CEO of International Operations.
Pat Van Bakel was named chief commercial and strategy officer, reporting to Swain. In this global role, Van Bakel will lead strategy formulation and execution while strengthening external engagement with markets and major global clients.
Related: Swain in as Interim CEO of Crawford, Verma Heading to Alight
The following leaders, all reporting to Hoberman, have been promoted to across Crawford’s U.S. businesses:
Paul Kottler will become president, U.S. Loss Adjusting. Kottler will lead U.S. Field Operations, U.S. Global Technical Services and edjuster U.S.
Lance Malcolm becomes president, U.S. Network Solutions. Malcolm will lead U.S. Contractor Connection and Catastrophe Services.
Jeffrey Sickles is now president, Crawford TPA: Broadspire. Sickles will lead all Broadspire business across the U.S.
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Atlanta, Georgia-based Crawford is a global provider of claims management and outsourcing services to insurance companies and selfâinsured entities.
The company’s network spans more than 70 countries.
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